Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts. Separated they live in Bookmarksgrove right at the coast of the Semantics, a large language ocean.
Whether Twitter, facebook or Pinterest our account managers can help youget more out of your biddable media budget.
Sophisticated social listening tools allow us to join the conversation when it matters most!
Optimisation lies at the heart of TC’s competitive advantage and social is no different! A host of proprietary and 3rd tools along with a data-driven optimisation approach allow us to out wit the competition.
With Double Click and Clear view, we can help you investigate the impact of social in the larger marketing channel mix.
Identify possible targeting segments based on Demographics, Interests, Likes etc.
Build an account structure geared towards performance. Ad objectives to drive clicks to website and ultimately conversions.
Build granular placement structure to allow quick identification of top performing and poor performing segments.
Structure also allows for Ad testing in terms of both ad content as well as format. As with segments, this will also be optimized toward top performing.
Re distribute budget toward segments that perform well and cull the ones that are inefficient.
Key learnings will be applied to the current structure at the end and result in a tight performance driven account that will produce leads at efficient CPAs.
